Can you say "perfect for couples / young professionals" in a real estate listing?
Risky. It names a type of buyer, which can imply a preference.
Why it gets flagged
Describing a home as ideal for "young professionals", "singles", "couples" or "retirees" tells readers who belongs, which can touch age, marital status and familial status. Even when meant as a compliment, it narrows who feels invited.
Describe the lifestyle features instead: a low-maintenance yard, a home office, a short commute, a quiet street.
Instead of
Ideal for young professionals who work downtown.
Try wording like
Two home offices and a short commute downtown.
What to say instead
- Two home offices and a short commute downtown.
- Low-maintenance townhome close to downtown.
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Open the Fair Housing checkerRelated phrases
7 phrases to stop using in listings
A one-page guide with the neutral wording to use instead.
General information, not legal advice. Fair Housing rules, MLS rules and local law vary; your broker and an attorney are the authorities. The phrase check is rule-based and cannot catch everything.