Simple, Transparent Pricing

Start free. Upgrade when you're ready. No contracts, cancel anytime.

Free
Try before you commit
Free
  • 3 campaigns / month
  • Address auto-fill from public records
  • 10 headline variations + full MLS-ready description
  • 6-week Facebook & Instagram calendar
  • Just Listed + Still Available emails
  • Print materials (yard sign, postcard, brochure)
  • Print-ready listing flyer (PDF)
  • Branded Instagram graphic (PNG, ListOps watermark)
  • Copy to clipboard
  • Fair Housing language check with one-click rewrites
  • Brand kit
  • Email templates (8: buyer follow-ups, seller update & more)
  • AI photo captions (per room)
  • Listing microsite
  • Lead capture forms + leads inbox
  • Video & reel scripts
  • TikTok, LinkedIn, X, Stories content
  • White-label outputs
Start Free
Starter
For independent agents
$29/mo
  • 5 campaigns / month
  • Everything in Free
  • Brand kit (logo, colors, headshot, tone)
  • Email templates (8: buyer follow-ups, seller update & more)
  • AI photo captions from your uploaded photos
  • Auto-generated listing microsite
  • Lead capture on every microsite (Schedule a Showing + Request Info) with instant email alerts
  • Per-listing performance: real views, call/email clicks, inquiries and downloads
  • Trackable QR codes for flyers, signs and brochures (real scan counts)
  • 3 premium flyer templates + Open House & Price Improvement flyers
  • Full branded visual kit: Instagram square & Stories, Facebook post & cover, open house, price improvement (PNG)
  • Video & reel scripts
  • TikTok, LinkedIn, X, Stories content
  • Virtual tour narration scripts
  • White-label outputs
Start Starter

$29/month. Renews automatically every month until you cancel. Cancel anytime in Billing → Manage subscription; access continues to the end of the paid period (no partial-period refunds). Taxes may apply. Terms

Most Popular
Pro
For serious producers
$79/mo
  • Unlimited campaigns
  • Everything in Starter
  • 6-week video & reel scripts
  • Virtual tour narration (4 script types)
  • TikTok, LinkedIn, X & Stories content
  • Hashtag strategy packs (3 sets)
  • 3 team seats
  • 3 flyer templates + 5 color schemes
  • Visual kit PDF export
  • Lead CSV export + Zapier-ready webhook
  • Shareable branded seller report (always current)
  • Seller approval portal: private link, approve or request changes per item, you get emailed
  • Social post calendar: dated queue, daily "due today" email, CSV + calendar export
  • White-label outputs
  • Agent performance analytics
Go Pro

$79/month. Renews automatically every month until you cancel. Cancel anytime in Billing → Manage subscription; access continues to the end of the paid period (no partial-period refunds). Taxes may apply. Terms

Commercial RE
Commercial
For commercial real estate professionals
$179/mo
  • Everything in Pro
  • Unlimited commercial campaigns: offering teaser, one-pager and long narrative
  • LinkedIn-first 6-week social + Facebook posts for brokers and investors
  • 4-touch broker / investor email sequence, written for you
  • Send the sequence to your prospect list (compliant sender, automatic follow-ups)
  • OM-style sectioned copy you can edit and export
  • Commercial teaser microsite with Request Info lead form
  • One-sheet flyer copy, trackable QR codes, seller approval
  • White-label outputs
Go Commercial

$179/month. Renews automatically every month until you cancel. Cancel anytime in Billing → Manage subscription; access continues to the end of the paid period (no partial-period refunds). Taxes may apply. Terms

Best Value
Brokerage
For teams & brokerages
$299/mo
  • Everything in Pro
  • Brokerage compliance profile: required disclaimer + locked brand fields for every agent
  • Up to 25 agent seats
  • Your brokerage branding on all outputs
  • Brokerage brand override on all content
  • Agent performance analytics
  • Team activity log
  • CSV export of all team campaigns
  • Board / association-wide deployment
  • Dedicated Slack support
Start Brokerage Trial

Free for 14 days, then $299/month. Your card is charged automatically when the trial ends. Renews automatically every month until you cancel. Cancel anytime in Billing → Manage subscription; access continues to the end of the paid period (no partial-period refunds). Taxes may apply. Terms

Full Feature Comparison

Feature
Free
Starter
Pro
Brokerage
Content Generation
Campaigns per month
3
5
Unlimited
Unlimited
Public-records address auto-fill
10 headline variations
Full MLS-ready description + bullet points
Neighborhood story + SEO meta
Tone variants (luxury / investor / FTB)
Spanish listing description
6-week Facebook calendar
6-week Instagram calendar
Just Listed + Still Available emails
Print materials (yard sign, postcard, brochure, magazine ad)
Print-ready listing flyer (PDF)
Email templates (8: buyer follow-ups, seller update & more)
AI photo captions (from your uploaded photos)
6-week video & reel scripts
Virtual tour narration (4 script types)
6-week TikTok scripts
6-week LinkedIn posts
6-week X (Twitter) threads
6-week Stories (IG + FB)
Hashtag strategy packs (3 packs)
Brand & Customization
Brand kit (logo, colors, headshot)
AI writing persona (tone selector)
Custom agent tagline
Flyer templates
1
3
3 + 5 color schemes
3 + 5 color schemes
Brokerage brand override on all content
Fair Housing language check + one-click rewrites
Brokerage compliance profile (required disclaimer, locked fields)
Microsites & Publishing
Copy to clipboard
Auto-generated listing microsite
Lead forms (Schedule a Showing / Request Info) + email alerts
Lead CSV export + Zapier-ready webhook
Microsite publish / unpublish
Microsite view analytics
Per-listing performance dashboard (real tracked counts)
Trackable QR codes (auto on flyers, scan counts per placement)
Shareable branded seller report
Seller approval portal (private link, per-item approve / request changes)
Social post calendar + daily "due" email + CSV/calendar export
Team & Brokerage
Team seats
1
1
3
25
Agent performance dashboard
Team management (invites & roles)
Team activity log
CSV export of all team campaigns
Board / association-wide deployment
Performance & Support
Campaign history
Analytics dashboard
Email support
Priority support
Dedicated Slack channel
Enterprise & Association Partnerships

Enterprise

Board & association deployment

  • All Brokerage features
  • Unlimited agents
  • Board & association licensing
  • Custom integrations & professional services (scoped per contract)
  • Annual invoicing (no credit card required)
Custom
Annual contract
Contact Sales

Frequently Asked Questions

Do I need MLS access to use ListOps?
No. You enter your listing details and upload your own photos — no MLS connection or login required. Optional address auto-fill uses public records to pre-populate beds, baths and square footage. That means it works for any listing, in any market, including pre-MLS and off-market properties.
What exactly does each campaign include?
Every campaign generates: 10 headline variations, a full MLS-ready description, neighborhood story, SEO meta, Spanish description, 6-week Facebook calendar, 6-week Instagram calendar, Just Listed and Still Available emails, plus print materials (yard sign copy, postcard, brochure). Starter adds 8 ready-to-send email templates, AI photo captions, and microsite copy. Pro adds video/reel scripts, virtual tour narration, TikTok, LinkedIn, X, and Stories content.
Can I cancel anytime?
Yes. Cancel any time from your dashboard. You'll keep access until the end of your billing period. No cancellation fees, no questions asked.
What is white-labeling?
On Brokerage plans, you can remove all ListOps branding from every output — flyers, emails, microsites, and all copy — replacing it with your brokerage name, logo, and colors. Clients and agents only ever see your brand.
Can multiple agents share one account?
Pro includes 3 seats. Brokerage supports up to 25 agents under one account with team management, per-agent analytics, a team activity log and CSV export. Enterprise is unlimited.
Is my listing data secure?
Yes. We use encrypted connections, store only what's needed to run your account, and never sell your data. ListOps is GDPR and CCPA compliant.
What happens if I hit my campaign limit?
You'll be notified and prompted to upgrade. We never auto-charge overages — you stay in control. Limits reset at the start of each billing period.
How does AI photo captioning work?
On Starter and above, we pass up to four of the listing photos you upload to Claude's vision model. It identifies each room, writes an Instagram caption based on what it literally sees, generates SEO alt text, suggests a staging improvement, and creates a Stories overlay — one set per photo.